When it comes to selling your home, there are a few secrets that can make a HUGE difference in how quickly it sells and how much you get. Most realtors aren’t spilling all the tea, but I’m here to give you the inside scoop! Ready? Let’s dive in! 🏡✨

1. Pricing Games: The Psychological Trick Realtors Use

So, here’s the deal with pricing. Realtors know that setting the right price is a game of strategy. Many of them suggest pricing your home slightly below market value to create a bidding war. But what they might not tell you is that pricing too low can backfire. Buyers may think there’s something wrong with your home if it seems like a steal. On the flip side, pricing it too high? 🚩 Watch out—your house could sit on the market like that last slice of cold pizza no one wants.

Pro tip: Get a second opinion on your home’s price and trust your gut.

2. The Open House Myth

Okay, let’s bust a big myth: Open houses don’t sell homes—most of the time. In reality, open houses are more like a fishing expedition for realtors looking to snag new clients. 📋 According to the National Association of Realtors, only about 7% of homes are sold through an open house! So, instead of stressing over that open house, focus on quality listing photos and virtual tours. Trust me, it’s worth it.

3. ‘Coming Soon’ Listings: A Double-Edged Sword

Ever heard of the “Coming Soon” strategy? It’s where your house gets listed as "Coming Soon" before it's officially on the market. Realtors might sell this as a way to build excitement, but it’s a tricky game. Sure, it creates buzz, but sometimes buyers get impatient or even suspicious if your home’s stuck in the "Coming Soon" limbo for too long. 🕰️

4. Professional Photos: A MUST

Now, I’m not saying your cousin’s iPhone photography isn’t great, but... high-quality, professional photos can be a game-changer. Did you know homes with professional photos sell 32% faster? A picture is worth a thousand dollars in this case. 📸

5. Renovations? Not Always Worth It!

You might be tempted to do a full-on remodel before selling, but here’s the tea: not all renovations pay off. While your realtor might encourage you to redo the kitchen, it’s often the smaller upgrades like fresh paint, new light fixtures, or some simple landscaping that yield the best ROI. Keep it simple, and you’ll keep more money in your pocket.

6. You Can Negotiate Commission Rates

This one’s BIG. Commission rates are negotiable! Yup, you read that right. If you’re in a high-demand area, or if you’re willing to help with some tasks, don’t be afraid to ask for a better rate. Some realtors won’t mention this upfront, but now you know. 😉

7. Staging Isn’t Just Fluff

Listen, staging isn’t just about throwing a few fancy pillows around. Research shows that staged homes sell 87% faster and for up to 10% more. 💰 And staging doesn’t have to mean renting furniture or breaking the bank—sometimes a deep clean and a little decluttering are all it takes.

8. Address the Flaws Before Buyers Notice

Realtors are great at showcasing your home’s best features, but they might not always be upfront about potential red flags. Be proactive and address issues like old windows, noisy roads, or HVAC problems. Buyers appreciate transparency, and fixing these before listing gives you more leverage during negotiations.

9. Virtual Showings are the New Open House

We live in a digital age, folks! While some agents may not push this, virtual tours and 3D walkthroughs are HUGE for attracting serious buyers. It’s like letting someone tour your home in their PJs. 😆 If your realtor isn’t offering this, ask them why not!

10. You’re Not Stuck in a Contract

If things aren’t working out with your realtor, you have options! Ask for an “easy exit” clause before you sign the listing agreement. 📝 A lot of homeowners feel trapped, but you can renegotiate or end the contract if they aren’t delivering.

Wrapping It Up

Selling your home doesn’t have to be a mysterious, stressful process! By keeping these secrets in mind, you can make better decisions, get the best price, and have some peace of mind. And now, you’ve got the inside scoop! 😎

Thinking about selling your home or just curious about the market? I’m here to help make the whole experience a breeze!

TEXT 203-665-8071 or email hello@byroncampos.com